commerce,《The E-Commerce Pocketbook》摘要

Definition: By connecting to a standardized network we can find information, buy and sell quickly and easily, with lower process and administration costs.
Some of us will never wish to go _disibledevent=>
Smaller product niches become profitable when the niche expands globally.
Viral Marketing: Virtuous circles develop faster _disibledevent=>buzzwords referring to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of viruses or computer viruses. It can be delivered by word of mouth or enhanced by the network effects of the Internet.[1] Viral marketing may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or text messages.
The goal of marketers interested in creating successful viral marketing programs is to create viral messages that appeal to individuals with high social networking potential (SNP) and that have a high probability of being presented and spread by these individuals and their competitors in their communications with others in a short period of time.
Give away, and give away some more. (But charge a small, token, price, like email address)
Start small, try out ideas and move _disibledevent=>Wiki: In marketing, first-mover advantage or FMA is the advantage gained by the initial ("first-moving") significant occupant of a market segment. This advantage may stem from the fact that the first entrant can gain control of resources that followers may not be able to match.[1] Sometimes the first mover is not able to capitalize _disibledevent=>Wiki: In economics, disintermediation is the removal of intermediaries in a supply chain: "cutting out the middleman". Instead of going through traditional distribution channels, which had some type of intermediate (such as a distributor, wholesaler, broker, or agent), companies may now deal with every customer directly, for example via the Internet. _disibledevent=>market transparency, in that buyers are aware of supply prices direct from the manufacturer. Buyers bypass the middlemen (wholesalers and retailers) in order to buy directly from the manufacturer and thereby pay less. Buyers can alternatively elect to purchase from wholesalers. Often, a business-to-consumer electronic commerce (B2C) company functions as the bridge between buyer and manufacturer.
We all read differently online.
We read books from cover to cover whereas online we follow the most interesting link in a non-linear structure.
飞叔:接触互联网之后,本叔智商至少骤降 68 点,从大天才级别跌至普通天才级别……如今已经失去了阅读纸本书籍和提笔写字的能力……
It's spam when:
The recipient's permission has 'decayed'. If it's been a while since permission was given, or since the last e-mail, the recipients may either have forgotten that they gave their permission or have withdrawn it.
Permission if abused by writing too often.
Provide editors and journalists with discrete areas of a company website. Give them the facility to download ASCII text versions of your press releases and to download low, medium, and high resolution photos to accompany stories.
Tags:  commerce

延伸阅读

最新评论

发表评论